Quick commerce monitored at pincode resolution. Powered by Q-Radar.
Blinkit, Zepto and Instamart deliver inside a 2–6 km radius. The price your customer sees in Bandra is different from the price in Bangalore Whitefield. Zobrx observes prices, stock and delivery state at the pincode your customer actually shops from — inside the Marketplace Intelligence module, with the dedicated Q-Radar sub-module layering Quick Commerce shelf intelligence, two OSA lenses (Consumer-side + Dark-store), and a Glass-Box Predicted Sales Loss methodology for CFO-auditable revenue leakage.
A smarter way to run this channel
Pincode-resolution observations
Every Blinkit / Zepto / Instamart observation carries the pincode it was scraped from + delivery-ETA + in-stock-at-pincode + delivery-charge. Real customer experience, not best-case.
Tier-1 / 2 / 3 city segmentation
Pincodes tagged by city tier — surface where T2 cities are paying T1 prices, or T1 cities are leaking to under-MAP pricing.
Regional rollups
Nightly aggregates per (region × channelCode × masterProduct × date): avg price, discount %, OOS rate, compliance rate, competitor count, your price rank.
Delivery-charge map
Pincodes with ₹40+ delivery charges erode your competitiveness — surface them so commercial team can negotiate dark-store coverage with the platform.
Regional compliance hot-spots
MAP violation rates by region — 'Chennai region 22% MAP violation rate vs national 8%' becomes a legal-team focus area.
Quick-commerce launch detection
When Blinkit / Zepto / Instamart launches in a new city, Zobrx surfaces the new pincode coverage automatically — and prices that come in with it.
Everything you need, nothing you don't
monitored_pincodes management
Bulk CSV upload, priority tiers (low/medium/high/critical), check-frequency hints, isActive toggle.
Pincode-level OOS alerts
OOS at a `critical`-priority pincode triggers higher severity than the same SKU OOS in a lower-priority area.
Per-pincode price-ranking
For each tracked pincode: your-rank vs each competitor in that pincode, not a national average.
Regional heat-map UI
India vector map color-coded by metric (price gap, OOS rate, MAP compliance). Drill-down to state → district → pincode.
Festival pincode adjustments
During Diwali / Holi / Onam, automatically expand the tracked-pincode set to capture region-specific demand spikes.
ONDC adapter (Phase 4)
Same pincode model extended to ONDC seller-side observations — India's protocol-based open commerce network.
From connected to confident in minutes
Upload pincodes
CSV with pincode + city + state + region + tier + monitoring priority + cadence. Or use Zobrx's templates for common SKUs.
Scraper observes at pincode
Your scraper passes pincode in the ingest payload. Zobrx tags every observation with the pincode that produced it.
Act on regional patterns
Use regional rollups to identify T2 cities pricing high, MAP hot-spots, OOS-prone pincodes. Inform pricing, distribution and ad-spend decisions.
“Blinkit launches a new city and our SKU appears overnight at a different price point than every other geography. Before Zobrx we'd discover it weeks later. Now we see it the day it goes live.”
— Royal Canin India
Questions, answered
Keep exploring the platform
The dedicated Q-Com sub-module with Glass-Box PSL + two OSA lenses.
The public formula, velocity lookup, hash-chained audit trail.
Category-defining pillar guide for Q-Com OSA in India.
UPI, GST, DPDP — the full India stack.
Pricing decisions powered by pincode data.
OOS at a pincode pauses your local ads.
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