Amazon Ads + AMC

Amazon Ads with clean-room clarity.

Zobrx unifies Sponsored Products, Brands, Display, Streaming TV and Amazon DSP across 9 marketplaces — then layers Amazon Marketing Cloud clean-room SQL on top so you finally see which campaigns actually drive new-to-brand revenue.

app.zobrx.com / overviewLive · Real-time
Spend
$184,210
+12.4%
Leads
3,284
+8.1%
CPL
$56.08
-9.3%
CTR
3.42%
+0.8pt
Blended performance · 30 days+18% MoM
RevenueAttributed leads
AI Advisor
LinkedIn creative “Playbook-v3”is driving 2.4× more SQLs than the account average. Consider shifting 18% of Meta budget here for the next 14 days.
Groq · Llama 3.1Gemini 2.5 Pro
Google
Meta
LinkedIn
Organic
Email
9
Marketplaces supported
5
Ad formats (SP/SB/SD/STV/DSP)
30d
AMC attribution window
+41%
Avg. NTB uplift
Why teams pick Zobrx

A smarter way to run this channel

All five Amazon ad formats

Sponsored Products, Sponsored Brands, Sponsored Display, Streaming TV and full-suite Amazon DSP — managed from one cockpit.

Clean-room attribution via AMC

Run privacy-safe SQL across Amazon's impression-level data. Answer questions Seller Central can't touch: path-to-purchase, cross-device, audience overlap.

NTB (New-to-Brand) analysis

Slice every campaign by new vs. repeat shopper. Know which keywords and placements are actually growing your brand — not just harvesting existing demand.

Cross-marketplace rollups

One blended view across amazon.com, .in, .co.uk, .de, .ca, .com.au, .co.jp, .com.mx, .com.br — with per-currency, per-vertical normalization.

AMC audience activation

Turn clean-room query results into Amazon DSP audiences with one click. Close the loop from insight to targeting without touching SQL.

Retail readiness + DSP

Detect out-of-stock, buy-box loss, suppressed listings before they drag ROAS. DSP inventory planning with frequency caps and pacing.

Capabilities

Everything you need, nothing you don't

SP/SB/SD automation

Bid, budget, and ASIN-level targeting automation with guardrails.

Search-term harvesting

Auto-promote converting search terms from Auto to Broad to Exact campaigns.

Negative targeting engine

Mine poor-performing ASINs and phrases, cluster by theme, and apply at scale.

Product Targeting analysis

Conquesting vs. defense spend split for every brand ASIN.

STV + Amazon Prime Video

Unified reporting for streaming and upper-funnel spend.

AMC Instance per workspace

Dedicated AMC instance with pre-built query library and custom SQL editor.

Retail signals

Buy-box %, inventory depth, suppressed listings surfaced inline.

Regional endpoint routing

Low-latency NA, EU, FE, JP endpoints per marketplace.

How it works

From connected to confident in minutes

01

Connect

OAuth into Amazon Ads with profile picker for all 9 marketplaces.

02

Enable AMC

Zobrx provisions an Amazon Marketing Cloud instance in 48 hours.

03

Optimize

Review NTB recommendations weekly; activate AMC audiences directly in DSP.

Customer story

AMC changed how we spend on Amazon. We discovered 38% of our Sponsored Brands spend was converting existing customers. Zobrx surfaced it in a weekly audit and we reallocated to DSP prospecting — NTB revenue jumped 62% in 90 days.

Verdant — DTC supplements (US + IN)

Result
+62% NTB revenue · -24% ACOS
Read the case study
FAQ

Questions, answered

No. Zobrx ships with a pre-built library of 40+ AMC queries (NTB analysis, path-to-purchase, frequency sweet spots, cross-channel overlap). The SQL editor is there if you want it — most teams never open it.
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